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Jared Peterson, MA

Behavioral Science Advisor

Jared Peterson has a background in Psychology and Data Science and a master's in Behavioral and Decision Sciences from the University of Pennsylvania. He is currently a consultant at ShadowBox and a Decision Science and Behavioral Insights Consultant at Nuance Consulting. He formerly was a consultant at Behavioralize, supporting over 40 projects applying Behavioral Science to address real-world challenges, such as improving PPE use among farmers in India, increasing testing and prescribing among doctors, enhancing consumer navigation on e-commerce websites, and coaching Wharton MBAs on the nuances of Behavioral Science consulting. He has played a major role in developing the processes and frameworks that are now used throughout all our projects.


In his free time, Jared enjoys using Behavioral Science on himself to ensure he exercises regularly and stays up to date on the latest research. He resides in Philadelphia with his wife.

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